Tag: small business

In these days of digital marketing, it’s easy to get bogged down in numbers. How many impressions, likes, comments and shares did you get on social media? How many people read your blog, and how long did they spend on the page? And did you get the stats you hoped from your email marketing campaign?

However, there are a lot of people out there who are listening, but only quietly. Their journey to conversion is different, and not as easy to measure, but it doesn’t mean it isn’t happening.

In this blog, we explore “listening” and why marketers should be aware of it.

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Email marketing is a great tool. If you’re on the Get Ahead mailing list, you’ll be used to receiving our monthly messages. But you might not know how much effort has gone into refining our emails over the years! We love our current structure, but we know it’s always good to be open to different ways of communicating.

In this blog, we share seven of our favourite ideas for email marketing.

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If you employ a team of people but your own time management isn’t great, it could spell trouble for your business. Fortunately, poor time management is possible to fix.

In this blog, we look at why poor time management is a problem and suggest a few solutions too.

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One of the biggest working trends in recent years has been the fifty-hour week, with homeworkers not knowing when to stop, or not feeling confident that they’d “done enough.”

But working a fifty-hour week should be a warning sign. No matter how determined you are, you cannot be productive for fifty hours of your week. It’s not good for you, and it puts pressure on your colleagues and family too.

It’s time to work smarter, not harder.

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If your business is doing well and you’re considering scaling up, outsourcing can be a great solution. Above all, it’s flexible and cost effective, so you’re not tied down when you don’t know exactly what the future holds.

In this blog, we look at three of the ways outsourced business support can help you scale up your business.

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A while ago, your business was a start-up. But now it’s a scale-up. How do you know? Well, if you’re turning away clients or customers because you don’t have the capacity, it could be time to scale up your business so that you can meet demand. And if you’re already reaching your goals easily, scaling up will give you greater profits as well as a greater challenge.

To ensure a seamless scale-up, it’s a good idea to write a business growth plan. In this blog, we look at how to write an effective business growth plan and what information you should include.

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The small business guide to opening on a bank holiday – 2026/27

If you own a public-facing business, a bank holiday may provide you with some great opportunities to generate more revenue and connect with new customers. However, in spite of the obvious advantages to opening your small business on a bank holiday, business owners may have questions about the legality of opening, employment rights, annual leave and overtime pay.  

This blog looks at small business rules and best practice for bank holiday opening.  

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When you’re building up to exhibiting at an expo, it’s easy to spend all your time planning your stand and designing a rock-solid lead generation form.  But promoting the expo in advance of the big day is important too, and plays a key part in increasing visitor numbers and helping you get the results you’re hoping for.

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Promotions, competitions and giveaways can create a real buzz around your business expo stand, both in the real world and online. However, it’s important to put thought into your promo so it works for your business and isn’t just a gimmick.

In this blog, we look at how to plan promos and pass on some ideas that work too!

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There’s a lot more to working with a VA than just having your admin done quietly behind the scenes. You might be surprised to hear just how much a VA has to offer!

We caught up with Melanie McDowell, one of our most versatile VAs, who shared her own experience of being a virtual assistant to a firm of actuarial consultants in the City.

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