Many business owners experience barriers to delegation – potentially disastrous as your business cannot grow without it. Sometimes there is a deep-seated reason why you can’t ask for help; for others, it just hasn’t occurred to them! 

In this blog, we look at common reasons business owners struggle with delegating, and consider the ways you could overcome them.

Common barriers to delegation

1. Imposter syndrome

When we experience imposter syndrome, we believe that we’re an imposter in our sector. We feel like we shouldn’t be in the role of a business owner, or we don’t feel like we’re qualified to work in that industry. Imposter syndrome – unlike actual fraud – is when we have all the qualifications and experience to do our jobs, but we still feel like we shouldn’t be there.

Imposter syndrome is a barrier to delegation because if we don’t feel entitled to do our jobs, how on earth can we take the lead when we ask someone else to do it? And how can we give feedback with confidence? 

Sometimes, all we need to overcome imposter syndrome is a quick reality check. Look back at your qualifications, if you have them. And if you’re a graduate of the University of Life, spend time remembering how you learned all the skills that got you where you are today. 

If your imposter syndrome is more serious than that, it could be helpful to talk to a life- or business-coach. We have quite a few in our business family – talk to your local regional director if you would like an introduction. 

2. “It’s quicker to do it myself than show someone else.”

We’ve all said this at some point! But the truth is, showing someone else is a long-term investment in your business. Certainly, the first time you do it, briefing your staff member or outsourced support will take time. However, once that initial briefing is out of the way, your business now has two people who know how to do it, instead of just one. This means one less thing on your to-do list; it also gives the business flexibility as either one of you can take responsibility for it in future. 

Accepting that you will “lose” an hour while you brief someone else on how to do it is easier when you also see the long-term advantages you’ll gain in return. 

3. Micromanagement 

Micromanagement is often a symptom of a lack of trust. If you don’t trust your staff or external support team, ask yourself why not. If their work is rubbish, stop micromanaging and hire someone else! And if the problem is with you, take action. Remind yourself that your team doesn’t want to do a bad job – they’re on career paths too.  

Overcome barriers to delegation when you outsource to Get Ahead

If you’re struggling to ask for help, Get Ahead could be a good way to start. You’ll have a single point of contact in the form of your local regional director – they’ll be able to introduce you to the right expert who knows your industry and also has the right personality. 

Often, they’ll encourage you to start small, perhaps with some outsourced diary management. If that goes well, you have the option to increase the amount of support you receive. You’ll never be locked into a long contract, and there’s always the option to add or subtract services as your needs change. We hope it will all go well, but if anything doesn’t make the grade, you can discuss it with your regional director. This means you don’t have to give feedback directly to your virtual expert if you don’t feel comfortable.

If you’re ready for Get Ahead to support you, get in touch today – we’d love to hear from you! And if you’d like more information on how to outsource successfully, download our ebook here.

If you sell products on Amazon, you’re probably aware that it’s a great opportunity but one that’s hard to stay on top of. Continual changes and paid advertising are just some of the challenges AMZ retailers face on a regular basis, all of which can eat into your time and profits. 

Fortunately, help is at hand. At Get Ahead, we understand the opportunities offered by Amazon, but also the challenges. We’re committed to supporting businesses of all sizes, helping them secure an efficient, affordable solution for their needs. That includes helping you sell products on Amazon! 

In this blog, our virtual expert Leo shares some of his insights as we look at ways to support you with your Amazon shop. 

Why do retailers ask for support with Amazon selling?

Leo: Most retailers want to sell through Amazon because it’s the largest online marketplace. It’s a no brainer! Unfortunately, the size of Amazon also creates problems. Sellers have to compete to have their products seen by shoppers, which involves including the right keywords in the right places and other strategies. Without proper attention, pay per click (PPC) advertising might not give value for money. In addition, account management can be really complex, especially as Amazon continually changes its rules and expectations. 

For many of the sellers I meet, these problems translate into neglected Amazon accounts and listings. Some retailers know they should be on Amazon but haven’t even been able to get started. Usually, retailers know they need to take action but ultimately it’s too daunting. And because of the time involved, taking action with their Amazon account doesn’t seem worthwhile. Instead, retailers are getting on with selling through easier channels.

I completely understand why retailers do this. But I also know that, by neglecting their Amazon accounts, they’re missing out on considerable sales. 

Sell products on Amazon with support from Get Ahead

Leo: I’ve been helping retailers get the most out of their Amazon accounts for a number of years. And now, a collaborative team made up of myself, Get Ahead regional directors and our retailer clients, Get Ahead has put together a package to simplify the Amazon process in an affordable way. We’ve also come up with optional extras so you can get exactly the right support for your needs. 

Our basic package has the following features:
  • Daily account monitoring      
  • Bid adjustments   
  • Brand registry support  
  • Budget adjustments      
  • Unlimited campaign launches   
  • Unlimited keyword research   
  • Unlimited ASIN research 
  • Stock management – weekly     
  • Account health compliance and support 
  • Keyword tracking  
  • Competitor analysis     
  • Reports analysis and implementation   
  • Email communication (up to 24 hours response time)    
  • 1x Monthly Loom video update – For Ads and Account Management
  • Listing optimisation    
  • Graphic design – product images, A+ content 
Retail clients also have the option to add on:
  • Monthly in-house visit
  • 1x weekly Loom video update  
  • 1x bi-weekly Loom video update  
  • 1x weekly video/telephone call
  • 1x bi-weekly video/telephone call
  • 1x monthly video/telephone call
  • Brand storefront 
  • Close communication (WhatsApp, Skype, Slack, etc)
  • Other support as required

Like all Get Ahead services, you can turn support on and off as you need to. However, I would recommend committing to the basic package for at least three months to give it the chance to take effect. 

Get in touch to find out more

If you know you need support to sell products on Amazon, you’re not alone. Fortunately, we can help. Explore our site to find out more about how we work, or contact your local regional director today for an informal chat.  

Feeling overwhelmed is increasingly common. Modern life (and sometimes social media) can have us worrying that we’re expected to be dynamic business owners, committed parents, interesting members of society and willing volunteers all at the same time. But the truth is, there are only so many hours in the day. No one can do everything. 

The worst thing about feeling overwhelmed as a business owner is that we can’t see the wood for the trees. But that’s where Get Ahead comes in. Of course, we’re there for people who phone us up and ask us for straightforward social media management. But we also love it when business owners come to us to say they know they need help but they don’t know where to start. When this happens, our regional directors draw on their own knowledge and experience, as well as the expertise within our team, to help a business owner find a way through.

In this blog, we talk to Sarah Yandell, one of our regional directors, about how to manage feeling overwhelmed and how Get Ahead can help.

Why do business owners feel overwhelmed?

Sarah: Running a business is hard work! No matter how experienced you are, there will always be responsibilities you love and others you struggle with. 

Another problem with running a business is that you don’t get paid holiday, sick leave or compassionate leave – I’ve met people who are trying to keep going when it’s really time to take a break. These pressures can leave you feeling overwhelmed. 

If you’re really overwhelmed, you might not be thinking very rationally and it can be difficult to get your priorities in order. 

What to do if you’re feeling overwhelmed as a business owner

Sarah: Be strong and take a break. It can be really hard to do when you’ve got an ever-lengthening list of jobs, but remember that you’ll work more effectively if you recharge your batteries. Often, stepping away from work can give you the sense of proportion you need. It can help you see where the problem really lies; it can also help you work out “what will make the boat go faster.”

Talking to someone can also help. Depending on the structure of your business, you might be able to talk to colleagues. And if you work alone, talk to a friend – a different perspective can be very refreshing. Remember, talking about difficulties and asking for help is a strength, not a weakness. You might be surprised at where the help comes from too. 

Often, talking to someone can help you find your priorities. Once you’ve found them, don’t try to fix everything all at once. If you’re overwhelmed at work and you’ve got other commitments too, focus your efforts on the most important thing first. For example, you can’t move offices, employ new staff and experiment with a new social media channel when your invoicing system isn’t effective. Put everything else aside and get on top of the invoicing first!  

How does Get Ahead support business owners who feel overwhelmed?

Sarah: When a business owner client comes to me because they’re feeling overwhelmed, my first instinct is to help. I ran a variety of businesses before I joined Get Ahead and I know from experience that it’s not always easy. When I meet a client for the first time, I always start with an informal chat. This is because trust is so important if we’re going to get you through this crisis and running your business effectively – locking you straight into a contract is unlikely to help your stress levels. 

Once we feel we can work together, I listen to you describe your business, the challenges you’re facing and how you feel about them, and start to put together a proposal. Like you, I’m not an expert in every area of running a business, so I also ask Get Ahead’s team of virtual experts to help me identify the best solution for your needs. 

It’s worth noting that the proposal is very flexible. I often start by offering a basic service like diary management, and you can add to that over time if you want to. And if we start off providing a service that you later don’t feel you need, you can simply switch it off. I manage the relationship with the virtual experts, so you don’t have to worry about an awkward conversation if you feel it’s time to bring the support to an end. 

Resources to help you when you’re feeling overwhelmed as a business owner

Sarah is our regional director for Suffolk and Essex, but her supportive approach is what you can expect from any of our team. Get Ahead are here to support business owners in any way we can – here are our top resources to help you when you’re feeling overwhelmed:

Case study: personal branding coach in Yorkshire

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