Women have always had something to bring to business – warmth and compassion can move mountains, build brands and achieve business success.

To mark International Women’s Day 2022, we’re going to take a closer look at what women bring to the world of work, and why their approach is so vital in these troubled times.

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2021 could well be an interesting year. As well as Brexit and its as-yet-undiscovered implications, many business owners have learned a lot from the coronavirus pandemic, like the importance of being flexible and embracing change. Others may have started up on their own after being furloughed and this will be their first January as business owners. However you’re approaching 2021, it’s important to set up your business goals and working ethos right at the beginning of the year, to keep you on track and resilient.

Here are four points that are on our January checklist – we hope they’re on yours too!

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Google My Business is a great free tool to showcase your business, increase your online visibility and help improve your conversion rate. It’s particularly useful for B2C businesses, but B2B businesses will see advantages too.   

What is Google My Business?

Google My Business (also known as Google Local and GMB) is a free digital marketing tool. You’ve probably used it before, maybe even without realising. When you Google for, say, “coffee shops in Guildford,” Google will show you a map of Guildford with labelled pins, and a list of the corresponding coffee shops.

To feature on the list, each one of these coffee shops will have created a Google My Business page and kept it up-to-date and accurate.

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It’s a new year and a new decade, so what better time to refresh your business plan?

A business plan is a strategic document that describes your business, where it fits within a particular industry, and your goals for the future. A business plan helps you to think clearly about your business and where it is going, and so it’s very important that you update yours regularly.

Of course, strategy can easily fall by the wayside when you’re dealing with the day-to-day running of your business, but the mental reset of a new year is a great excuse to dig out your business plan and make sure it’s up to date. Not sure where to start? Here are three key ways you can refresh your business plan for the year ahead.

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Here at Get Ahead VA we are delighted to announce our expansion in Surrey and Greater London with the appointment of two new virtual assistants Audrey Lenihan and Jo Haley

Audrey joins the Get Ahead VA team to represent the business in Croydon.  Croydon is a major economic centre in London.  It is also a major contributor of labour and skills to the London economy and is recognised as an important strategic location for business activity.  Audrey brings with her over twenty years of experience in business to consumer and business to business marketing, both client and agency side.  Specialising in digital marketing and particularly social media marketing, she is passionate about helping businesses grow and achieve their potential.  

Jo joins the team to represent the business in the busy Surrey area of Redhill and Reigate.  She brings with her fourteen years of experience in marketing, events and administration, including nine years working for Toyota GB.

Our Founder and Director Rebecca Newenham said: “Croydon, Reigate and Redhill are important economic hubs in Surrey and Greater London, packed with businesses both large and small.  We felt that as our business grew there was a real opportunity to extend our presence on the ground there by appointing Audrey and Jo.  Their face to face networking will work in tandem with our online marketing to raise awareness of the excellent range of virtual assistant services that we can offer to businesses in this area.” 

At Get Ahead VA we provide a nationwide virtual assistant service with the flexibility, value and performance that small businesses need in the 21st century, digital economy.  We love to take on the tasks our clients don’t have time to do, don’t have the skills to do, or simply don’t want to do.


To find out more about how we can help please get in touch on 01483 332220 or visit www.getaheadva.com.  We pride ourselves on being the staff our clients don’t see, but the difference they do.