Christmas is time for giving, sharing and being with people we care about. In the same spirit, it’s a great time to nurture our business families too. In this blog, we look at how to do it generously and effectively, to benefit everyone involved. 

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Events of 2020 saw many of us working from home, with figures backed up by a recent survey from the ONS. Once the initial joy at the reduced cost of commuting had passed, many realised that the money they saved on travel cards was being spent instead on their fuel bills.

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Having the ambition to work for yourself shows an excellent attitude and one that it likely to succeed. To harness that ambition before it goes stale, it’s important to define business goals to keep you on track. But what happens when you don’t achieve your goal? How do you stay motivated and moving in the right direction?

If this happens to you, it’s important to stay strong, turn negatives into positives and find opportunities for improvement. Here are some questions to ask yourself and your team:

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Awareness days, holidays and promotional days all present great marketing opportunities. You can join in with hashtags on social media, or leverage the enthusiasm generated by Google’s doodles. Offline, you can take advantage of the general holiday atmosphere and market your business in line with Christmas or Halloween.

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As we look back over the quarter and even over the year, it’s important to celebrate our successes and identify the strengths we should be nurturing.

But it’s even more important to review what went wrong. By learning from our mistakes, we can turn them into positives, improving our business practice and growing as professionals.

In this blog, we look at why it’s important to learn from our mistakes, and how to go about it.

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One quarter of the year is a long enough period time for you to notice trends, but not so long that patterns become irrelevant. As we change from Q3 to Q4, it’s a good time to review the last quarter, measure the success and take on learning points for the coming quarter.

In this blog, we look at the four questions business owners should be asking during a quarterly review.

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