The social media experts at Get Ahead have spent a lot of time discussing how much social media scheduling tools cost, and whether they’re worth paying for. Some cost more than others, but this usually reflects how well they perform and their different capabilities. If we sign up to the cheapest platform but it doesn’t do as much as we need it to, we have thrown our money away. But if we signed up to a more expensive one and see a positive difference, we’ve made a worthwhile investment which is good value for money.

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If you’re considering outsourcing your social media but worried it won’t sound like you, you’re not alone. Fortunately, the social media managers at Get Ahead are experts in creating the right tone of voice for clients’ posts on Instagram, Facebook, LinkedIn and other social media platforms. In this blog, we share the questions our experts would ask before creating fantastic content to promote your business.

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Video is a great marketing tool with many different applications. The human brain naturally absorbs information from watching and listening, as demonstrated by the incredible statistics we see for social media posts that feature video.

In this blog, we look at the three key reasons your business should be recording and sharing videos.

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Social media is one of those tasks that small business owners should be giving their attention to, but many of us don’t have time. To make life easier, we’ve pulled together our top ten ideas for social media posts. They’re all doable, realistic and tested, so if you’re staring a blank screen, try one of these!

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Business social media can be a lot of fun; it can also be very time consuming. Love it or loathe it, it’s a necessary part of marketing for any organisation in the internet age. If your social media isn’t getting the results you’d hoped for, or if it’s distracting you from core business, it could be time for a different strategy.

Here are five signs that it’s time to outsource your social media:

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