Virtual PA services have both similarities and differences from the traditional PA model. Unfortunately, some business owners are reluctant to sign up for support from virtual PA services because they don’t know what they can reasonably ask their virtual PA to do. This means they’re missing out on some great support.

If you’re wavering about taking up virtual PA services, you’re not alone. To help you, we asked one of our virtual PA’s Juliet to talk us through the top tasks her clients ask her to do. We’ll also take a look at more unusual tasks and how to go about finding the right support to deliver them. Read on to find out more.

Top tasks for virtual PA services

Email

Juliet: Email monitoring is one of the biggest areas of my role. With hundreds of emails arriving every day, it can be difficult for business owners to pick out the most important ones. That’s why I manage client’s inboxes, monitoring the emails to make sure that the right people see the most important messages and action them.

I keep my own records as well. If I notice an important email has not been actioned, I follow up with the recipient so it doesn’t go unanswered.

Initially, I send holding emails in reply so the sender knows their email has been seen. As time goes on and I get to know client’s businesses and how they work, I can reply to some emails myself, taking the pressure off the core team.

Outsourcing email monitoring means the clients can focus on their core business, confident that there is a VA looking out for the most important messages and taking the pressure off.

Accounts

Juliet: Having worked with a number of clients, I’ve got to know different types of accounting software! This helps me slot into a new business easily, and makes me more confident about taking on a new accounting platform. I enter the right data into the platform and chase and reconcile invoices.

Many business owners cite finance as their weakest area – if you hate it, you’re not alone! Fortunately, outsourcing means invoices can be reconciled more quickly and business owners don’t have to worry about it.

Reporting

Juliet: Many of my bigger clients have boards of trustees who have oversight of the business figures. Part of my role is to assemble quarterly reports, pulling together information from other sources so the trustees have an accurate picture of the business.

Preparing for board meetings can take up a lot of precious time. Fortunately, outsourcing the quarterly reports gives you that time back.

Events

Juliet: I often organise events, training and conferences for my clients. I’ve built up my own directory of venues and other services to help the practical side of business events run smoothly.

I love being able to share my established contacts with my new clients. Because I have worked with many different businesses over the years, I’ve developed a network of events contacts which I use to support my current clients.

What about other business support?

Get Ahead has a wide range of virtual experts. Even if you have tasks that fall outside virtual PA services, we have the expertise to deliver them. For example, we might match you with Juliet (or someone with similar skills) to put together a conference or stay on top of the emails. And if you have other jobs, like developing a new website or marketing a new product, other members of our extensive team can help. Even if you have more unusual requirements, like collating notes from a workshop, we hope you’ll come to us – we can always find the right support for your needs.

Virtual PA services from Get Ahead

Our team provide back-office support so that business owners can focus on their core offering. And without having to spend their evenings catching up on paperwork, business owners regain the free time and flexibility that they were looking for in the first place!

Want to find out more about virtual PA services? We’ve put together some of our resources to help you – have a read!

One generalist or a team of specialists? – Get Ahead VA

Don’t know whether to outsource? – Get Ahead VA

A hand-picked team for your business support – Get Ahead VA

Hut22 – a flexible solution for a changing workload – Get Ahead VA

It’s nearly time to get your business ready for Christmas. From essential health and safety to sharing the festive spirit, there’s always a lot to do. So here’s a little pre-Christmas present from Get Ahead – our Christmas checklist for business owners. 

If you have a business premises like a shop, factory or office, it’s important that it remains safe and secure when you’re closed. Christmas falls on a Monday in 2023, so you might be closed for four days or more. 

Remember to turn off the regular lights and turn on the security lights. Set the heating so it kicks in if temperatures drop – you don’t want to come back to frozen or leaking pipes. 

Depending on your business and what you offer, you or a team member might be “on call” over the Christmas break. Make sure the right people know who this is. If necessary, include the on-call person’s phone number on your emergency plan, answerphone message or email auto-reply. 

Get Ahead has a range of office services to keep your business ticking along when you’re closed. We provide inbox monitoring so the important messages don’t get lost in the sea of junk mail. And our phone answering service means there’s always a professional response to any inquiries that come in over Christmas.  

Holiday and Christmas cover from Get Ahead can be set up in as little as one day – please get in touch if you’d benefit from our support! 

If you’re closing over Christmas, it’s a good idea to let your community know via a message on your website. This should help you take the break you deserve over Christmas, as well as being good customer service. 

Your business would be nothing without your customers and clients. Take some time this December to thank your business community for their support over the past year, and wish them a very merry Christmas!  

If you’re lucky enough to not have to check emails over the Christmas break, remember to set up an auto-reply to let your clients, customers and business family know. Get Ahead are great advocates of taking time off, so if you’re able to take a Christmas break, make it a complete switch-off.

Word your out-of-office carefully. Don’t promise to reply if you don’t intend to. We’ve noticed that the number of Get Ahead clients taking a complete break over Christmas has increased every year. So please don’t feel guilty for taking time off – lots of others are too! 

If you do need to leave an emergency phone number (see above), be clear that it’s for emergencies only. 

If you’re closing for ten days over Christmas and New Year, please, please take the milk home when you lock up. Throw out anything that’s not going to survive the Christmas shut down and enjoy (literally) a fresh start to the New Year! 

Get your business ready for Christmas with support from Get Ahead

If you have outstanding work you need to finish before Christmas, Get Ahead are here to help. We can cover your back-office responsibilities so you can get on with your core business, tying up loose ends before you take a complete break. Explore our site to find out more, or contact your local regional director today. 

It would be so easy to achieve your business goals if you only had more time! But did you know that one focused, productive hour can still make a big difference? Sometimes completing just one task can remove the barrier between you and your business goals.

In this blog, regional director Lisa Middleton shares her suggestions for jobs you can do in one hour, and explains how they contribute to the wider business picture.

It’s really easy to set business goals…and then get bogged down with everyday tasks and firefighting. So when I find myself with some breathing space, I like to revisit my business goals and take stock of where I am. I might run a financial report on Xero and to check my profits and losses – this helps me understand how close I am to financial goals.  I might look at my social media analytics and see whether I’m increasing my reach and whether it’s translating into more business. 

Once I’ve taken stock of where I am in relation to my goals, I can update my original action plan according to the current picture. 

There comes a time with any business when, in order to expand, we have to ask for help, delegate a task or choose outsourcing. If the recent snapshot of your business shows you’ve got too much on your plate, use your spare hour to delegate or outsource. 

When I do this, the person I need to speak to might not be immediately available. However, I use the time to write a brief and gather information together for the other person to use when they take over the task. This makes the handover easier when the time comes. 

Your clients and customers are a great barometer of business success. Both positive and negative feedback can help you improve, and ultimately achieve your business goals. 

If one of your goals is around improving customer service, replying to reviews is a no-brainer. And if there are any negative reviews, remember that replying to them, addressing problems and nipping bad press in the bud should be a priority. 

In addition, testimonials can also give us valuable insights into our businesses. Read reviews and ask yourself whether your customers see your business the same way you do. Do you have a hidden strength you should be shouting about? 

Many business goals are centred on expanding into new markets. Social media is a fantastic tool for building personal connections, targeting specific audiences and creating authentic content. 

So whether you book in an hour’s desk time or find yourself unexpectedly free, use your hour to create and schedule social content. Make it easy for yourself and follow a pattern. You might choose a weekly theme, or follow a timetable so you always do the same type of post on the same day. Use your own pictures for added authenticity and use a template app like Canva to achieve an on-brand look. Read more of our social media tips here!

Directly connecting with prospects is one of the most effective ways of building your business, so why not take time to start or review your prospect list? From developing your relationship with existing customers to reaching out to someone completely new, business development conversations are always worth having. Consider connecting with business owners in fields that complement your business, and do your homework to find out what challenges they are facing and how you could help. 

Outsource to Get Ahead and achieve your goals

Even if you don’t have the luxury of a whole hour to focus on a specific task, we do! Outsourcing is a great way of winning back time so you can focus on the area of your business that needs it most. Check out our list of jobs a virtual expert can do in just one hour – which one would make the biggest difference to you? 

Outsource financial admin and you’ll be well on the way to running an efficient business. But if you’re a business owner who doesn’t like finance, you’re not alone. And if you’re thinking of setting up a business but you’re worried about the numbers side, we’re here to tell you it shouldn’t hold you back. 

In this blog, we talk to finance administration expert Holly, who answers the top questions new business owners ask. 

Where do I start with business finance?

Holly: Finance platforms like Xero and QuickBooks have made life much easier for business owners – I’d strongly recommend subscribing to one. I personally like Xero but it’s a good idea to watch some YouTube demos, read about what the different platforms offer and choose the one that you feel will work for you. 

It’s important to remember that these platforms don’t take away the finance work completely. You will still need to do your own reconciliation, which is when you prove your income and expenditure with receipts and invoices. 

I’m a bit disorganised – how do I keep track of receipts and invoices? 

Holly: Don’t worry – you’re not alone! The easiest thing to do is set up a dedicated email address for suppliers to send invoices to so all the invoices are in one place. This means you can find them easily when it’s time to reconcile the accounts. 

There are also some great “receipt” apps which are compatible with Xero and other platforms. For example, if you meet a client for coffee, you get a receipt and photograph it using the app so the information can be added when you’re reclaiming tax. This means the information on the receipt is stored in the right place and you can throw the paper one away.   

How do I chase unpaid invoices?

Holly: Automation has definitely made chasing invoices easier. Instead of making an awkward phone call, you can now send automatic reminders via an app. There are a number of apps available. I personally like Chaser, because it’s really easy to personalise the message if you need to. It also lets you turn off reminders if, for example, you’ve heard from the client and already know the payment is going to be late. Automation doesn’t have to undermine a good working relationship! 

What about VAT and tax thresholds? 

Holly: Tax can get very complicated but the important thing to know is that how much you pay is based on your profits and turnover. This means that you probably won’t have to worry about VAT registration when you first set your business up. You can find more information on the HMRC website here.

I do what I love but how do I make it pay?

Holly: Most business owners work in a field they know and love – it’s the best way to stay interested in what you’re doing. But to stop it from just being a hobby, consider what income you need to make from it, and what expenditure you are likely to have. 

You can gather financial reports and profit-and-loss data from your accounting app, which should give you a sense of how well your business is doing. With this information, you can forecast your figures, identify next steps like how to sell more of your product, and make key decisions like whether to take on more staff.

Outsource financial admin to Get Ahead

Get Ahead provides financial administration services to a wide variety of businesses across the country. We know that finance is both a business essential and a source of stress, so we’ve put together a range of resources to help you. Check them out! 

Blogs:

Is Xero a replacement for my accountant? – Get Ahead VA

Why are financial goals important for my business? – Get Ahead VA

Effective ways to chase unpaid invoices – Get Ahead VA

Regular accounting tasks for small businesses – Get Ahead VA

Infographic: 

Regular Finance Tasks for Small Businesses – Get Ahead VA

Many business owners experience barriers to delegation – potentially disastrous as your business cannot grow without it. Sometimes there is a deep-seated reason why you can’t ask for help; for others, it just hasn’t occurred to them! 

In this blog, we look at common reasons business owners struggle with delegating, and consider the ways you could overcome them.

Common barriers to delegation

1. Imposter syndrome

When we experience imposter syndrome, we believe that we’re an imposter in our sector. We feel like we shouldn’t be in the role of a business owner, or we don’t feel like we’re qualified to work in that industry. Imposter syndrome – unlike actual fraud – is when we have all the qualifications and experience to do our jobs, but we still feel like we shouldn’t be there.

Imposter syndrome is a barrier to delegation because if we don’t feel entitled to do our jobs, how on earth can we take the lead when we ask someone else to do it? And how can we give feedback with confidence? 

Sometimes, all we need to overcome imposter syndrome is a quick reality check. Look back at your qualifications, if you have them. And if you’re a graduate of the University of Life, spend time remembering how you learned all the skills that got you where you are today. 

If your imposter syndrome is more serious than that, it could be helpful to talk to a life- or business-coach. We have quite a few in our business family – talk to your local regional director if you would like an introduction. 

2. “It’s quicker to do it myself than show someone else.”

We’ve all said this at some point! But the truth is, showing someone else is a long-term investment in your business. Certainly, the first time you do it, briefing your staff member or outsourced support will take time. However, once that initial briefing is out of the way, your business now has two people who know how to do it, instead of just one. This means one less thing on your to-do list; it also gives the business flexibility as either one of you can take responsibility for it in future. 

Accepting that you will “lose” an hour while you brief someone else on how to do it is easier when you also see the long-term advantages you’ll gain in return. 

3. Micromanagement 

Micromanagement is often a symptom of a lack of trust. If you don’t trust your staff or external support team, ask yourself why not. If their work is rubbish, stop micromanaging and hire someone else! And if the problem is with you, take action. Remind yourself that your team doesn’t want to do a bad job – they’re on career paths too.  

Overcome barriers to delegation when you outsource to Get Ahead

If you’re struggling to ask for help, Get Ahead could be a good way to start. You’ll have a single point of contact in the form of your local regional director – they’ll be able to introduce you to the right expert who knows your industry and also has the right personality. 

Often, they’ll encourage you to start small, perhaps with some outsourced diary management. If that goes well, you have the option to increase the amount of support you receive. You’ll never be locked into a long contract, and there’s always the option to add or subtract services as your needs change. We hope it will all go well, but if anything doesn’t make the grade, you can discuss it with your regional director. This means you don’t have to give feedback directly to your virtual expert if you don’t feel comfortable.

If you’re ready for Get Ahead to support you, get in touch today – we’d love to hear from you! And if you’d like more information on how to outsource successfully, download our ebook here.

If you sell products on Amazon, you’re probably aware that it’s a great opportunity but one that’s hard to stay on top of. Continual changes and paid advertising are just some of the challenges AMZ retailers face on a regular basis, all of which can eat into your time and profits. 

Fortunately, help is at hand. At Get Ahead, we understand the opportunities offered by Amazon, but also the challenges. We’re committed to supporting businesses of all sizes, helping them secure an efficient, affordable solution for their needs. That includes helping you sell products on Amazon! 

In this blog, our virtual expert Leo shares some of his insights as we look at ways to support you with your Amazon shop. 

Why do retailers ask for support with Amazon selling?

Leo: Most retailers want to sell through Amazon because it’s the largest online marketplace. It’s a no brainer! Unfortunately, the size of Amazon also creates problems. Sellers have to compete to have their products seen by shoppers, which involves including the right keywords in the right places and other strategies. Without proper attention, pay per click (PPC) advertising might not give value for money. In addition, account management can be really complex, especially as Amazon continually changes its rules and expectations. 

For many of the sellers I meet, these problems translate into neglected Amazon accounts and listings. Some retailers know they should be on Amazon but haven’t even been able to get started. Usually, retailers know they need to take action but ultimately it’s too daunting. And because of the time involved, taking action with their Amazon account doesn’t seem worthwhile. Instead, retailers are getting on with selling through easier channels.

I completely understand why retailers do this. But I also know that, by neglecting their Amazon accounts, they’re missing out on considerable sales. 

Sell products on Amazon with support from Get Ahead

Leo: I’ve been helping retailers get the most out of their Amazon accounts for a number of years. And now, a collaborative team made up of myself, Get Ahead regional directors and our retailer clients, Get Ahead has put together a package to simplify the Amazon process in an affordable way. We’ve also come up with optional extras so you can get exactly the right support for your needs. 

Our basic package has the following features:
  • Daily account monitoring      
  • Bid adjustments   
  • Brand registry support  
  • Budget adjustments      
  • Unlimited campaign launches   
  • Unlimited keyword research   
  • Unlimited ASIN research 
  • Stock management – weekly     
  • Account health compliance and support 
  • Keyword tracking  
  • Competitor analysis     
  • Reports analysis and implementation   
  • Email communication (up to 24 hours response time)    
  • 1x Monthly Loom video update – For Ads and Account Management
  • Listing optimisation    
  • Graphic design – product images, A+ content 
Retail clients also have the option to add on:
  • Monthly in-house visit
  • 1x weekly Loom video update  
  • 1x bi-weekly Loom video update  
  • 1x weekly video/telephone call
  • 1x bi-weekly video/telephone call
  • 1x monthly video/telephone call
  • Brand storefront 
  • Close communication (WhatsApp, Skype, Slack, etc)
  • Other support as required

Like all Get Ahead services, you can turn support on and off as you need to. However, I would recommend committing to the basic package for at least three months to give it the chance to take effect. 

Get in touch to find out more

If you know you need support to sell products on Amazon, you’re not alone. Fortunately, we can help. Explore our site to find out more about how we work, or contact your local regional director today for an informal chat.  

Feeling overwhelmed is increasingly common. Modern life (and sometimes social media) can have us worrying that we’re expected to be dynamic business owners, committed parents, interesting members of society and willing volunteers all at the same time. But the truth is, there are only so many hours in the day. No one can do everything. 

The worst thing about feeling overwhelmed as a business owner is that we can’t see the wood for the trees. But that’s where Get Ahead comes in. Of course, we’re there for people who phone us up and ask us for straightforward social media management. But we also love it when business owners come to us to say they know they need help but they don’t know where to start. When this happens, our regional directors draw on their own knowledge and experience, as well as the expertise within our team, to help a business owner find a way through.

In this blog, we talk to Sarah Yandell, one of our regional directors, about how to manage feeling overwhelmed and how Get Ahead can help.

Why do business owners feel overwhelmed?

Sarah: Running a business is hard work! No matter how experienced you are, there will always be responsibilities you love and others you struggle with. 

Another problem with running a business is that you don’t get paid holiday, sick leave or compassionate leave – I’ve met people who are trying to keep going when it’s really time to take a break. These pressures can leave you feeling overwhelmed. 

If you’re really overwhelmed, you might not be thinking very rationally and it can be difficult to get your priorities in order. 

What to do if you’re feeling overwhelmed as a business owner

Sarah: Be strong and take a break. It can be really hard to do when you’ve got an ever-lengthening list of jobs, but remember that you’ll work more effectively if you recharge your batteries. Often, stepping away from work can give you the sense of proportion you need. It can help you see where the problem really lies; it can also help you work out “what will make the boat go faster.”

Talking to someone can also help. Depending on the structure of your business, you might be able to talk to colleagues. And if you work alone, talk to a friend – a different perspective can be very refreshing. Remember, talking about difficulties and asking for help is a strength, not a weakness. You might be surprised at where the help comes from too. 

Often, talking to someone can help you find your priorities. Once you’ve found them, don’t try to fix everything all at once. If you’re overwhelmed at work and you’ve got other commitments too, focus your efforts on the most important thing first. For example, you can’t move offices, employ new staff and experiment with a new social media channel when your invoicing system isn’t effective. Put everything else aside and get on top of the invoicing first!  

How does Get Ahead support business owners who feel overwhelmed?

Sarah: When a business owner client comes to me because they’re feeling overwhelmed, my first instinct is to help. I ran a variety of businesses before I joined Get Ahead and I know from experience that it’s not always easy. When I meet a client for the first time, I always start with an informal chat. This is because trust is so important if we’re going to get you through this crisis and running your business effectively – locking you straight into a contract is unlikely to help your stress levels. 

Once we feel we can work together, I listen to you describe your business, the challenges you’re facing and how you feel about them, and start to put together a proposal. Like you, I’m not an expert in every area of running a business, so I also ask Get Ahead’s team of virtual experts to help me identify the best solution for your needs. 

It’s worth noting that the proposal is very flexible. I often start by offering a basic service like diary management, and you can add to that over time if you want to. And if we start off providing a service that you later don’t feel you need, you can simply switch it off. I manage the relationship with the virtual experts, so you don’t have to worry about an awkward conversation if you feel it’s time to bring the support to an end. 

Resources to help you when you’re feeling overwhelmed as a business owner

Sarah is our regional director for Suffolk and Essex, but her supportive approach is what you can expect from any of our team. Get Ahead are here to support business owners in any way we can – here are our top resources to help you when you’re feeling overwhelmed:

Case study: personal branding coach in Yorkshire

Take our mini-quiz to help you decide what to outsource

Follow our tips to protect yourself from burnout

Social media is a fantastic marketing tool, but it’s not without its downsides. Many business owners struggle to find a balance between maintaining their presence online and managing their time. Could the decision to outsource social media be the right one for you?

Let’s take a closer look.

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2022 has been quite a year! With war in Ukraine, price rises, loads of industrial action and three prime ministers, very few businesses will have experienced completely plain sailing. But sweet are the uses of adversity. Here at Get Ahead, we’ve learned a lot about ourselves and our business. We’ve seen interesting opportunities arise and we’re already feeling positive about what 2023 has to offer.

In this blog, we look at how businesses can learn from mistakes and find exciting opportunities to take them into the new year.

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We are very proud of the flexible opportunity we offer our franchisees. Everyone works better after they’ve taken a break, whether it’s a fortnight’s holiday abroad or lunch with a good friend.

When you join the Get Ahead family, you are free to work in the way that suits you. However, if you’re used to nine-to-five, managing your own hours and your own holidays can seem daunting. Fortunately, our franchise model works means you can take holiday without your business grinding to a halt.

Here are five ways to manage holidays when you’re a Get Ahead franchisee:

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