Good web design is important because your business website is an online reflection of your business. To be effective, its design, content and functionality all need to work well and look professional.

Let’s take a closer look at our top five reasons why good web design is important.

Why is good web design important?

Good web design is important for lots of reasons. Here are our top five:

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When you outsource social media content to Get Ahead, your new social media manager will often use a scheduling platform. Scheduling platforms like Hootsuite and Buffer help us keep up a consistent presence on social media channels and definitely make life easier. However, there are some pitfalls to avoid too – our social media managers know them all and they thought they’d be useful to share!

In this blog, we look at the benefits of scheduling social media content, and note the pitfalls to avoid.

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Social media strategy is essential if you want to take your business channels to the next level. If you have a small business you’re planning to scale up, social media is a great tool to help you reach new customers. And it’s well worth investing in social media strategy to increase your chances of getting the results your business deserves.

In this blog, we look at why a strategic approach is important, and what you should consider when you’re planning future social media posts.

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Social media is a fantastic marketing tool, but it’s not without its downsides. Many business owners struggle to find a balance between maintaining their presence online and managing their time. Could the decision to outsource social media be the right one for you?

Let’s take a closer look.

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2022 has been quite a year! With war in Ukraine, price rises, loads of industrial action and three prime ministers, very few businesses will have experienced completely plain sailing. But sweet are the uses of adversity. Here at Get Ahead, we’ve learned a lot about ourselves and our business. We’ve seen interesting opportunities arise and we’re already feeling positive about what 2023 has to offer.

In this blog, we look at how businesses can learn from mistakes and find exciting opportunities to take them into the new year.

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As you prepare your business for Q1, you’ve probably made some key decisions that will affect the whole organisation. For your business to carry these out and achieve the goals you’ve set, it is essential that you take your employees with you. When employees are fully engaged with the goal setting process and understand the direction the business is going, they are more likely to deliver the work you need.

In this blog, we look at ways you might engage staff and communicate your new goals to ensure your employees support your business direction.

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As we look ahead to the New Year, we can start to plan our next steps for business growth. Part of this process is breaking down an overall priority into strategic goals and identifying what your business needs to achieve them. This might be anything from moving to a new premises to using an outsourced lead generation service, but the important thing is to identify it and act on it.

In this blog, we take a closer look at strategic goals, how to write them and how Get Ahead can help you achieve them.

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The marketing community has had cause to wince quite a few times this year, with some glaring mistakes from big name brands who should know better. In fact, these mistakes could probably have been avoided if someone had simply looked at the marketing campaign with a fresh pair of eyes.

In this blog, we look at what can go wrong and how outsourcing can help you avoid it.

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Whatever the size of your business, you should have a business continuity plan or BCP. This will ensure your business can continue in its work, even if problems arise or disaster strikes.

In this blog, we look at why business continuity matters and what should go on your business continuity planning checklist.

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Small businesses don’t always have the same financial security that a bigger business has. This can make expansion difficult, and leave business owners struggling. Without the means to pay more staff, or the security that they can keep on paying wages, some business owners are thinly spread and unable to take their business to the next level.

Fortunately, outsourced business support is an affordable, flexible solution that enables business owners to access cost-effective support they can turn on and off as required.

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