Social media strategy is essential if you want to take your business channels to the next level. If you have a small business you’re planning to scale up, social media is a great tool to help you reach new customers. And it’s well worth investing in social media strategy to increase your chances of getting the results your business deserves.
In this blog, we look at why a strategic approach is important, and what you should consider when you’re planning future social media posts.
(more…)2022 has been quite a year! With war in Ukraine, price rises, loads of industrial action and three prime ministers, very few businesses will have experienced completely plain sailing. But sweet are the uses of adversity. Here at Get Ahead, we’ve learned a lot about ourselves and our business. We’ve seen interesting opportunities arise and we’re already feeling positive about what 2023 has to offer.
In this blog, we look at how businesses can learn from mistakes and find exciting opportunities to take them into the new year.
(more…)IT breaches are nearly always serious. No business can afford to compromise data security or risk losing trade because of a computer virus.
In this blog, we look at some of the ways businesses of all sizes can protect their computer systems from hacking, data breaches and other problems. Some of these responsibilities are for management; others are good habits that everyone should get into.
IT responsibilities for management
(more…)Happy twelfth birthday to us!
Rebecca Newenham created Get Ahead to provide not just outsourced support to businesses, but also flexible work options for herself and her team of professionals. The fact that we’ve been operating this long shows that we’ve got something right, so we thought we’d share twelve of our tips for building in flexibility and a healthy approach to work.
Here goes….
(more…)Email marketing is a great tool. If you’re on the Get Ahead mailing list, you’ll be used to receiving our monthly messages. But you might not know how much effort has gone into refining our emails over the years! We love our current structure, but we know it’s always good to be open to different ways of communicating.
In this blog, we share seven of our favourite ideas for email marketing.
(more…)Procrastination is the thief of time. So many of us sit down at our desks with the best of intentions, then put off doing the important jobs that will drive our businesses forward.
But it doesn’t have to be this way. We can beat procrastination and spend our working time productively. For this blog, we’ve gathered together some of our favourite tips for beating procrastination.
(more…)When you first started your business, you probably managed very well with basic Excel spreadsheets and even pen and paper for keeping records and planning ahead. But as your business grows, you may benefit from dedicated software, developed with businesses like yours in mind.
In this blog, we look at the importance of having the right software when you’re scaling up your business, and consider some areas you could automate to make your business run more efficiently.
(more…)At Get Ahead, we love business exhibitions. We love the energy in the room and we love meeting people. It’s exciting to learn about the latest industry trends, and some of our most productive relationships have been started at expos.
However, expos are not for everyone. They are great marketing tools, but they are not a magic spell to double your business or become the market leader. You might get a lot out of attending an expo, or you might not. In this blog, we look at what to consider before you sign up.
(more…)Busy expos are tiring, but the work doesn’t finish when you take your stand down. It’s important to keep the momentum going by following up with the people you met at the expo as soon as you can. If you don’t follow up, some of your work at the expo will be wasted – a real shame when you consider how much you’ve invested in the event.
Here are our top tips for effective follow ups:
(more…)If you own a public-facing business, a bank holiday may provide you with some great opportunities to generate more revenue and connect with new customers. However, in spite of the obvious advantages to opening your small business on a bank holiday, business owners may have questions about the legality of opening, employment rights, annual leave and overtime pay.
This blog looks at small business rules and best practice for bank holiday opening.
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