Social media is something we all know we should be using, but many of us don’t have time, or don’t really see the point. But help is at hand! We have put together some quick ideas to help you see social media differently. We hope this will lead to you using your social media time better, or help you see the possibilities of digital marketing. Read on and good luck!
(more…)Category: Small business
Do you experience fear of missing out when you hear of a new social media platform? If you do, ask yourself another question: is it fear of yourself missing out, or fear of missing out on potential new business?
If the latter, we are here to tell you not to worry. The best social media platform for your business doesn’t have to be the newest one. Instead, focus on the one your ideal clients and customers use most frequently. This will vary depending on your industry, so we’ve put together a handy guide to who uses what to help you find your online niche.
(By the way, it helps if you know who your ideal customers are before you start. If you haven’t considered this yet, check out our blog: How to identify your ideal client & market your business to them – Get Ahead VA)
(more…)Christmas is time for giving, sharing and being with people we care about. In the same spirit, it’s a great time to nurture our business families too. In this blog, we look at how to do it generously and effectively, to benefit everyone involved.
(more…)Events of 2020 saw many of us working from home, with figures backed up by a recent survey from the ONS. Once the initial joy at the reduced cost of commuting had passed, many realised that the money they saved on travel cards was being spent instead on their fuel bills.
(more…)Having the ambition to work for yourself shows an excellent attitude and one that it likely to succeed. To harness that ambition before it goes stale, it’s important to define business goals to keep you on track. But what happens when you don’t achieve your goal? How do you stay motivated and moving in the right direction?
If this happens to you, it’s important to stay strong, turn negatives into positives and find opportunities for improvement. Here are some questions to ask yourself and your team:
(more…)Awareness days, holidays and promotional days all present great marketing opportunities. You can join in with hashtags on social media, or leverage the enthusiasm generated by Google’s doodles. Offline, you can take advantage of the general holiday atmosphere and market your business in line with Christmas or Halloween.
(more…)As we look back over the quarter and even over the year, it’s important to celebrate our successes and identify the strengths we should be nurturing.
But it’s even more important to review what went wrong. By learning from our mistakes, we can turn them into positives, improving our business practice and growing as professionals.
In this blog, we look at why it’s important to learn from our mistakes, and how to go about it.
(more…)One quarter of the year is a long enough period time for you to notice trends, but not so long that patterns become irrelevant. As we change from Q3 to Q4, it’s a good time to review the last quarter, measure the success and take on learning points for the coming quarter.
In this blog, we look at the four questions business owners should be asking during a quarterly review.
(more…)If you’re new to running a small business, you’re not naturally organised, or you just hate finance jobs, it can be easy for your accounts to get on top of you. Of course, it’s much better if you can get on top of them. The best way to do this is to break your accounting tasks down into regular responsibilities. In this blog, we look at what you should be doing daily, weekly, monthly and annually so you can keep up to date with your finances.
(more…)Happy birthday to us! Get Ahead turns eleven this autumn and we are so proud of how far we’ve come. Of course, we don’t just want to keep our success to ourselves.
Here’s what we’ve learned in the last eleven years – we hope our experience will help you too!
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