Awareness days, holidays and promotional days all present great marketing opportunities. You can join in with hashtags on social media, or leverage the enthusiasm generated by Google’s doodles. Offline, you can take advantage of the general holiday atmosphere and market your business in line with Christmas or Halloween.
(more…)Category: Small business
As we look back over the quarter and even over the year, it’s important to celebrate our successes and identify the strengths we should be nurturing.
But it’s even more important to review what went wrong. By learning from our mistakes, we can turn them into positives, improving our business practice and growing as professionals.
In this blog, we look at why it’s important to learn from our mistakes, and how to go about it.
(more…)One quarter of the year is long enough to identify meaningful trends, but not so long that those patterns become irrelevant. Now that we’re in Q4, it’s a great time to reflect on the last quarter, evaluate successes, and apply key learnings as we head into the final stretch of the year.
In this blog, we look at the four questions business owners should be asking during a quarterly review.
(more…)If you’re new to running a small business, you’re not naturally organised, or you just hate finance jobs, it can be easy for your accounts to get on top of you. Of course, it’s much better if you can get on top of them. The best way to do this is to break your accounting tasks down into regular responsibilities. In this blog, we look at what you should be doing daily, weekly, monthly and annually so you can keep up to date with your finances.
(more…)Happy birthday to us! Get Ahead turns eleven this autumn and we are so proud of how far we’ve come. Of course, we don’t just want to keep our success to ourselves.
Here’s what we’ve learned in the last eleven years – we hope our experience will help you too!
(more…)If you’ve just set up your business, or you’re offering a new service, it can be difficult to know how to price your offering. You don’t want to rip off your customers…but you don’t want to rip yourself off either. Working out what to charge for services can be very complex, so we’ve put together some do’s and don’ts to point you in the right direction.
(more…)Most of the time, clients and customers pay on time, cash flow is steady and all is well. But sometimes, invoices go unpaid. Perhaps the client is trying it on; perhaps there’s a genuine reason why they’re struggling to pay. Whatever the reason, unpaid invoices can hold up your business, reduce your income and restrict your business growth. In this blog, we look at how best to chase unpaid invoices, and how to avoid the situation in the first place.
(more…)Many businesses have welcomed apps like Xero and Quickbooks. They have definitely made life easier, and empowered entrepreneurs to manage their own finances. Xero is certainly making life easier for the Get Ahead regional directors! But how far can you go with finance software? When do you need to hand over to an accountant?
(more…)Why are financial goals important for my business?
It’s a good idea to set fresh goals every quarter, but it’s also important to be smart, strategic and focused in your approach. Done well, goal setting will keep your business on track and heading in the right direction. You’ll also be able to measure your success and see how far you’ve come, which may motivate you to go further in the next quarter.
We love goals at Get Ahead. As we begin the last quarter of the year, we thought we’d share our views on why goal-setting is important, and how to set achievable goals that will move your business forward.
Read moreIf you’re a business owner, you’ve probably been told that you should have a blog, or publish regular articles or news items. But what about the detail? What’s so great about blogging? And what part could blogging play in your marketing strategy?
It’s time to demystify blogging and answer the questions. Let’s explore the role blogging can play in getting new clients to notice your business…and then make it happen!
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