A lot has changed in a week, and this continues to be a very strange time for the world. The UK government has now ordered all pubs, restaurants, cafes, libraries and gyms to close, as well as shops selling non-essential items.* Many businesses are feeling the impact of these new protective measures, especially small businesses and independents, and many business owners now find themselves in the position of trying to keep things running while also heeding expert advice.

If you are one of the many people trying to come to terms with this new reality, we’re here to help, with some advice about how to market your business, mindfully and sensitively, during this difficult time.

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It won’t have escaped your notice that coronavirus is having a huge effect on businesses, with direct implications for the retail and travel sectors. And as you’ll know if you manage a team of office-based staff, the effect of self-isolation is becoming apparent too. As more people choose to self-isolate, more team leaders are finding themselves having to manage people working from home, which can be a new experience, and not always an easy one.

Virtual assistants nearly always work from home. I’ve been managing my team of virtual assistants for nearly a decade – a lot of what I’ve learned may help other businesses as workplaces are forced to flex around coronavirus.

Here are my top tips:

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When a news story breaks, many business owners leverage it in content marketing. We might be blogging about workplace bullying in the wake of Priti Patel’s dismissal, or crafting a really engaging meme for International Women’s Day (which is on Sunday, by the way). By and large, this is a good thing. Current content with an immediate appeal offers value for clients – it’s helpful for them to hear a different opinion, and it’s a great opportunity to show that your business takes a humane and inclusive stance on issues like workplace behaviour and equality. It’s good for SEO too – people Googling for the news story may find your content too and hey presto, lots of lovely conversions.

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Running a business is something many people to aspire to do, but once you get there, the reality can be much more stressful than you might have imagined – and this can have an impact on the whole of your life. In fact, research by Xero has found that one in ten business owners admit that the stress of running a business has negatively impacted their mental health.*

But running a business can also be hugely rewarding (and lots of fun!) – so how can you ensure that you get the best out of entrepreneurship, while also learning how to deal with the stressful parts in a healthy way? Well, you have to be realistic about the challenges involved, and you must take the time to look after your mental health. Not sure where to start? Here are 4 of our top self-care tips for business owners!

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Get Ahead VA is very proud to have branches across the country, and we’re always on the lookout for ambitious, business-minded people who are interested in opening a new branch in their local area. Our Regional Directors are brimming with good advice about being your own boss. Today, Fiona, Regional Director of our Leeds office, is here with 5 quick tips to help you level up your franchise.

I started Get Ahead VA Leeds in January 2018, and over the last couple of years I’ve found all sorts of ways to take my business from strength to strength. Here are 5 of my favourites!

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For so many of our Regional Directors – the ambitious business people who run the regional branches of Get Ahead VA – achieving a healthy work–life balance was a major reason for deciding to open a Get Ahead VA franchise. Running their own business gives them the flexibility to plan their time and fit their work around their home life – not the other way round.

We’ve spoken to a few of our Regional Directors to find out exactly how they achieve this all-important balance, and to give you some tips if you’re thinking about taking the plunge too!

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