In March 2020, the world turned upside down. Britain went into lockdown for the first time, many people became home workers, and parents became homework supervisors. We clapped for the NHS on Thursday nights and “hero” became a buzzword. Some businesses were ready; others were not. Across the business world, we all reached out to each other with moral support and a lot of forgiveness. But nearly a year later, what signals should businesses give? Is Corona Kindness still relevant content for blogs and social media? Or is it time to embrace the new normal?
Let’s take a closer look.
The coronavirus pandemic has affected us all. The hospitality, service and arts industries have been hit particularly hard, but the reality is that all businesses have been affected in some way. For smaller businesses with less financial flexibility than big chains, the impact of COVID-19 has been enormous. Looking ahead, this could spell the end for some smaller businesses, unless we do what we can to support them.
What does the closure of small business really mean? For consumers, it could be the end of our favourite chocolate brownie, baked to perfection at the café on the corner, or the closure of that hairdressers where you always got a great cut. It could mean the end of variety and vibrancy on our high streets.
A few weeks ago we brought you
guide to online entertainment, to help you beat the boredom during
lockdown. Today we’re back with a new edition – for kids!
The latest government
announcement made some changes to the UK’s state of lockdown, including
allowing for more time spent outdoors. However, schools remain closed and many
people are still working from home, meaning that parents continue to face a big
challenge: how to keep children entertained.
If you’re running out of ideas
for fun things for your kids to do, look no further! We’ve put together our
ultimate guide to online fun, so you can keep your children happy, healthy and
Since lockdown turned us all into homeworkers, some of us
are putting in longer hours at home than when we worked in an office. This is
an interesting phenomenon, but not a healthy one. In the long run, productivity
and work/life balance are more important than how many hours you spend at your
desk. In this blog, we look at why working crazy hours is bad news, and what we
can do to keep work under control.
The best thing we can all do
right now, to stay safe and slow the spread of coronavirus, is to stay indoors
as much as possible. However, this can have an effect on our mental health – being
unable to go outside, being isolated from friends and family, and feeling
uncertain about what the next few months will hold. Indeed, a number of mental
health charities have already reported that this crisis has led to an increase
in cases of anxiety.*
Fortunately, there are plenty of
things you can do to protect and nurture your mental health during this time. Here
are 5 key things you can do to stay happy and mentally healthy during lockdown –
all without leaving the house!
We are now in our second week of
lockdown in the UK, and everybody is still adjusting to the ‘new normal’.
Because schools and many workplaces are now closed, a major part of life in lockdown
is learning how to share space with the other people in your house, for longer
than you would on a typical day. This can be tricky at the best of times, let
alone at a time of major disruption and uncertainty, so we have some advice to
help you and your family through. Here are our 5 top tips for sharing space
A lot has changed in a week, and
this continues to be a very strange time for the world. The UK government has
now ordered all pubs, restaurants, cafes, libraries and gyms to close, as well
as shops selling non-essential items.* Many businesses are feeling the impact
of these new protective measures, especially small businesses and independents,
and many business owners now find themselves in the position of trying to keep things
running while also heeding expert advice.
If you are one of the many people
trying to come to terms with this new reality, we’re here to help, with some
advice about how to market
your business, mindfully and sensitively, during this difficult time.
There’s no getting away from the
news at the moment – the coronavirus pandemic is making headlines everywhere,
and more and more countries are taking measures to slow the spread of this flu-like
At time of writing, the UK government
has not closed schools. However, Boris Johnson has advised that anybody who can work from home
should do so, and he has also recommended against public gatherings in
places such as pubs and theatres. Given the measures already in place, it seems
likely that the schools may close, in which case children will be joining their
parents at home for the foreseeable future.
Here at Get Ahead VA, we are very
fortunate to have a team of experienced home-workers, many of whom also have
children, and so they have a wealth of advice to share about juggling work and
family under the same roof. So if you’re concerned about how you’ll handle the
next few weeks, don’t worry. Here are our top tips about working from home with
It won’t have escaped your notice that coronavirus is having a huge effect on businesses, with direct implications for the retail and travel sectors. And as you’ll know if you manage a team of office-based staff, the effect of self-isolation is becoming apparent too. As more people choose to self-isolate, more team leaders are finding themselves having to manage people working from home, which can be a new experience, and not always an easy one.
Virtual assistants nearly always work from home. I’ve been
managing my team of virtual assistants for nearly a decade – a lot of what I’ve
learned may help other businesses as workplaces are forced to flex around
Here are my top tips:
When a news story breaks, many business owners leverage it in
content marketing. We might be blogging about workplace bullying in the wake of
Priti Patel’s dismissal, or crafting a really engaging meme for International
Women’s Day (which is on Sunday, by the way). By and large, this is a good
thing. Current content with an immediate appeal offers value for clients – it’s
helpful for them to hear a different opinion, and it’s a great opportunity to
show that your business takes a humane and inclusive stance on issues like
workplace behaviour and equality. It’s good for SEO too – people Googling for
the news story may find your content too and hey presto, lots of lovely