Here at Get Ahead VA our team includes experts in a wide variety of fields.  From Accounting to Admin, Hootsuite to Holiday cover, Email Marketing to Excel, our virtual assistants can add value to many aspects of your business.  Every month we deliver some of this expertise to you, with a series of ‘How to’ guides to help you get the best bang for your buck in your business.

In this guide one of our social media management experts Jenny talks about how awareness days can form an effective part of your social media strategy.

Did you know today is IT Professionals Day, celebrating the contribution IT professionals make to modern business?  If you run an IT business, today could be a great day to spread the word about how your company can benefit and support others.

Awareness days can be an excellent reason to talk about your business online and an important part of your social media strategy.
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Many entrepreneurs start their businesses from home.  From a laptop on a kitchen table, after the day job has been done or kids are in bed, budding business owners are starting out on their business journeys. But when is it time to move out of your home office? 

The home office can be a great way to run your business cost effectively.  Yes you may need to invest in a proper desk, chair and basic office equipment, but you don’t have to worry about covering the cost of rent each month.  You can even claim tax relief on the expenses of working from home.

But as your business grows there can be a number of reasons why you may need to consider branching out into the outside world.  If you need to take on staff, you might not want them coming into your home.  You might be unsure about the health and safety and insurance implications.  You may be finding it difficult to manage the boundaries between business and family life, if your business is taking up more and more space in your home, or time in your life.  You may feel that you need to have a ‘shop front’ or meeting space to entertain clients, but your home just doesn’t portray the image you are aiming to deliver.

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The past week has been one of the most uncertain in recent history.  The referendum was meant to answer the question of whether the UK should remain in the EU or leave it. 

Whilst this question may have been answered by the British public with a narrow Leave result, there have been more and more questions raised since about what happens next.

These questions affect every aspect of our society.  What is the Leave plan?  When will Article 50 be triggered?  Will we remain part of the single market?  Can we really control immigration or not?  What will happen to financial markets in the long term?  Are we really entering a period of recession as predicted or were the ‘scare mongers’ doing exactly that?

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