If Your Marketing Lead Left Tomorrow, Would You Know What to Replace Them With?
Many leaders can list what their marketer does. Far fewer can explain which activities directly support growth.
When clarity is missing, recruitment becomes guesswork.
Activity vs impact
Marketing output is easy to see:
- Social posts
- Campaigns
- Content
Marketing impact is harder to measure without proper review.
Using change as an opportunity
Periods of change allow businesses to:
- Rebuild marketing around outcomes
- Align skills to growth goals
- Improve ROI from limited budgets
The result is not just a better hire but a more effective marketing function.
If this touches a nerve, you can read more here or contact us today to find out more.
