Sanina is a former journalist with 18 years’ experience that spans journalism, corporate communications, PR and copywriting
Work ethic: Ever the eternal perfectionist, Sanina approaches every project with nothing but her usual 100% effort. She’s driven by producing content that engages readers and PR that generates positive coverage.
Hidden talent: In her spare time, you’ll find Sanina (AKA TheMosaicQueen) making handmade mosaics as gifts and, well, just for general fun!
Sanina is a highly experienced copywriter and PR professional with almost two decades’ experience under her belt.
From SEO copywriting, blogs, white papers, websites and media releases, to infographics, eshots, guides, leaflets, newsletters, brochures, and more, her aim is to produce benefit-led content that delivers the best possible results – every time.
Sanina has been writing since the age of 17, when she first started out as a trainee reporter at her local newspaper. Eighteen years later, she’s still writing. Over the years she’s worked with a wide range of businesses across a variety of sectors to help generate widespread awareness and effectively communicate their messages through content and PR.
During her time as a Senior PR Manager, Sanina managed the regional and national PR for numerous high profile B2C and B2B accounts, including Harvester, Papa John’s Pizza, PwC and Arriva Buses.